TMB’s Combined Digital Strategy

Kruxtech leverages its strength in paid, owned and earned media to plan and manage intelligent integrated marketing programs for clients, partners, agencies and its owned web properties.

Comprehensive Marketing Services

Email Marketing

Our email lead generation strategy involves strategically nurturing leads towards the ultimate conversation - a sale. Through email marketing, the sales team keep a low-stress approach to stay in contact with leads & to exercise leads nurturing. We segment the audience data according to the behavior or preferences & then offer email newsletters with high-value engaging content, catchy subject lines & clean design.

Audience Segmentation Capabilities
01

Firmographics (Age, Gender, Education, Occupation, Income)

02

Behavioral / Intent Data (Loyalty, Website Usage, User Status)

03

Geographical Data (Country, City, Area, ZipCode)




Our advertisers can strategically bid on keywords so that the client ads show up when someone is looking for precisely the kind of product or services they offer.

There are lots of levers to pull to make sure the ads reach people who are likely to buy & only seasoned, & mediculous digital advertisers can help you achieve the advertising ROI.

Search Engine Optimization (On-Page)

Our smart marketers use Search Engine Optimization (SEO) to reach new audiences, bring traffic to their website, create awareness & drive growth. A highly sophisticated & technical practice of both the on-page & off-page techniques are used by our digital marketers to take take sites to the top of search engine result page.

On-Page SEO Optimization
This techniques ensures a webpage ranks on a SERP with the help of both content & technical components to enhance the quality of a page. Simply put the more on-page SEO optimization is done, the more relevant traffic the website will recieve.


Off-Page SEO Optimization
Our digital marketing team not only uses techniques like backlinks which is the back-bone of an off-page SEO strategy, but they also use other techniques like participating in discussions on site like Quora & answering questions on other Q & A sites to improve site authority & promote more links.

Lead Generation Solutions

The lead generation programs we offer utilize our proprietary database of 22 million contact records & our team of highly experienced industry pros can be counted on to provide results. We specialize in Cost-Per-Lead (CPL) Programs, Webinars & Email Marketing Campaigns. Most of the programs are built on per leads basis. We specialize in creating Account Based Marketing (ABM) Campaigns for clients with distinct requirements.

Single & Double Touch Lead Generation

Program to identify prospects who consumes targeted marketing content

Webinar Lead Generation

We assist our partner in promotion of their marketing webinar & subsequently encourage registrations.

MQL

Marketing Qualified Lead where prospect consumes content & is placed into marketing nurture sequence by client

SQL

Sales Qualified Leads where prospects consumes bottom of funnel content, shows buying intent & is a decision maker.

HQL

A Sales Qualified Lead who additionally agree to speak with sales department of client organisation.

BANT

Prospect consumes content & qualities the BANT (Budget,Authority, Need & Timeline) scores.

Appointment Setting

Prospect meeting target criteria are called to set an appointment for clients sales department.

Campaign Performance Measurement & Analytics

Website Traffic: - Growth in Monthly Unique Visitors

Engagements: - Increase in Time Spend on Website
- Increase in Average Scroll Dept
- Content Performance

Conversions: - - Enquiries Generated
- Form Fills
- Conversions to MCQ & SQL